Throughout the month of September, Price Chopper/Market 32 is teaming up with the American Red Cross to raise funds to support the Red Cross’ disaster relief efforts. During the month, Price Chopper/Market 32 customers will have the opportunity to round up their change to benefit disaster relief. All monies raised will be donated to the Red Cross and Price Chopper/Market 32 will match all donations, up to $5,000.

“Price Chopper/Market 32 is pleased to continue this collaborative effort to help the American Red Cross assist those affected by disasters big and small, close to home and across the country,” said Mona Golub, Price Chopper/Market 32’s vice president of public relations and consumer services. “We’re proud to join with our customers and teammates in support of neighbors and friends in need.”

“Every eight minutes someone needs the Red Cross. From small house fires to large natural disasters, we go wherever we’re needed. Our work is made possible by our generous donors. We are so grateful to the Price Chopper/Market 32 customers for their generosity and the Golub family for their ongoing support for our mission. This support ensures we can be there 24/7 bringing hope and healing when it’s needed most,” said Kevin Coffey, Regional Chief Executive Officer, American Red Cross Eastern New York Region.

The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity for donors. From hurricanes to fires to floods, the American Red Cross responds to nearly 64,000 disasters each year and 95% of their disaster relief workers are volunteers.